Smartlipo™ eliminates areas of unwanted fat and can tone the entire body with a less invasive technique than conventional liposuction methods.  Dr. Anthony Lombardi says that Smartlipo ™ is ideal for treating localized fat deposits on the face, neck, and arms as well as the abdomen, love handles, saddle bags, and inner or outer thighs.

Benefits of Smartlipo™ include toning flabby or lax skin, eliminating unwanted fat and fat tissue irregularities, minimal swelling, bleeding and bruising, less trauma and faster healing than traditional liposuction. “SmartLipo™ is very similar to traditional liposuction, but the cannula used is narrower, allowing smaller incisions,” explains Dr. Lombardi.   “A laser fiber inside of the cannula delivers energy directly to fat cells, causing them to rupture and drain away as liquid. The procedure is much gentler because the fat cells are liquefied so easily by the laser. No sutures are required and scars are minuscule.”

Guests of the Smartlipo™ seminar at Aquamedica Day Spa will have the opportunity to meet personally with Dr. Lombardi for a private consultation regarding the procedure and learn how post-liposuction massage therapy can help patients achieve the greatest results. 

Valentina Chistova, owner of Aquamedica Day Spa and well-known skin care expert, will be offering attendees ‘Buy One Get One Free’ gift certificate specials as well as a complimentary first-time professional eyebrow shaping. 

Space will be limited, so those interested should call Aquamedica at 732-222-8611 to reserve seating.

To learn more about Smartlipo™, please visit Dr. Lombardi’s plastic surgery blog located online at http://lombardiplasticsurgery.com/liposuction-nj-jersey-shore/

About Dr. Lombardi:

Dr. Lombardi is a Plastic Surgeon in NJ and the founding surgeon of The Plastic & Cosmetic Surgery Center in Eatontown, New Jersey. He is Board Certified by the American Board of Surgery and the American Board of Plastic Surgery and is a member of the American Society of Plastic Surgeons.
Dr. Lombardi has received highly specialized training in all aspects of cosmetic surgery including Breast Augmentation, Facial Rejuvenation, and Body Contouring procedures. He is trained in the latest cutting edge techniques of cosmetic surgery including laser surgery, Botox, Restylane, and all of the newest facial fillers. In addition, Dr. Lombardi is the first plastic surgeon in Monmouth County to perform Thermage, or the non-surgical Facelift.

To learn more about Dr. Lombardi, visit http://www.doctorsofcosmeticsurgery.com/

Additional Links:

http://www.aquamedicadayspa.com

One of my first priorities in finding a dog groomer in Monmouth County was to find one that was certified in Doggie first aid and CPR.  Because let’s face it, you turn your head for a minute and a puppy is putting something in their mouth.  Although highly unlikely that a dog will find something to gobble up during a grooming appointment, it’s best to entrust the care of your pets to a NJ dog groomer who is CPR and first aid certified in pet care.

I was thrilled to find Donna Ryan of Pamper Me Pets in Monmouth County.  Not only is she a natural lover of all pets, she is one of the few dog groomers in Monmouth County that is certified in doggie CPR and first aid training overall.   I feel better knowing that if something should ever happen medically to my dogs while in her care, she is fully trained to administer CPR and other first aid treatment.  Because let’s face it, although I hope she never has to use the skills she certified for, I’m still glad to know she is more than capable. 

If you would like to learn more about Pamper Me Pets, including their pet grooming and pet sitting services in NJ, visit www.PamperMePets.com

For severe back pain and neck pain from a herniated or bulging disc, Dr. Ferraro says spinal decompression is an effective treatment and often times can help patients avoid surgery. Published literature has shown a 92% success rate in treating disc injuries with decompression therapies.

During the procedure in Dr. Ferraro’s NJ office, patients are placed in a harness that keeps them in a stable position while a computer-controlled series of stretches targets specific areas of the spine.  The duration of the therapy session is approximately 25 minutes, with patients receiving a series of 20-25 sessions over a period of 7-8 weeks.  Dr. Ferraro offers decompression therapy in conjunction with manual treatments and physical therapy for maximum effectiveness. 

According to Dr. Ferraro, spinal decompression accomplishes two things. It increases the height between the vertebrae to create a negative pressure within a disc, which will then draw back the disc material. It also increases blood flow to the disc which allows the outer layer or the annular bands to start laying down new cartilage fibers, so that disc lesions can actually be treated without surgery.

“The beauty behind spinal decompression is that it allows the blood to return back to the disc, which enables the healing process,” says Dr. Ferraro.  “Blood is very essential to this whole process; increasing blood flow to the disc allows natural healing to occur.”

Dr. Ferraro was one of the first Chiropractors in NJ to offer the treatment and travels nationally training Chiropractors on using spinal decompression equipment.  Dr. Ferraro says the treatment is so effective, many members of the medical community, including doctors, surgeons, cardiologists and dentists visit his office for decompression treatment. 

For more information on Dr. Ferraro’s chiropractic services, visit http://stopbackandneckpain.com/custom_content/7972_services__techniques.html

About Dr. Ferraro

Dr. Ferraro, D.C. specializes in the multidisciplinary non-surgical treatment of spinal conditions. His practices throughout New Jersey provide patients in Monmouth and Bergen County with comprehensive care for back, neck, leg, arm, and nerve conditions.

Dr. Ferraro, D.C. has over 12 years of experience in the chiropractic field and has become nationally recognized for his extensive work using non-surgical decompression technology along with being certified in Manipulation Under Anesthesia (MUA).

Here are the sizes of the family, please email me at stacey.berlin@gmail.com if you have anything to donate.  Thank you!

3 Ladies: Sizes 14, 14 and 16

4 Males: Wasit 36/30, (twins), Waist 40/30, Waist 36/32

Shirts/sweats – XL

4 Mens coats sizes – XL

3 Ladies coats – large

Socks – 9-12, underwear and tshirts – XL

Whether you are looking to tone up or slim down, Eddie can show you proper training routines that will help accelerate your results.

Follow Eddie’s diet and fitness blog online, www.fitnessdietsonline.com and keep up with him on Twitter, www.twitter.com/njfitnessexpert

Eddie is the owner and director of Personal Training at Ultimate Fitness Training Center in Ocean Township.  He also offers in-home personal training (not available for the introductory offer).  He is a former bodybuilder and former Mr New Jersey title-holder.  To see weight loss testimonials from Eddie’s clients, visit http://www.fitnessdietsonline.com/diet-weightloss-testimonials/

A regular visit to the chiropractor can help prevent and treat neck and back pain, as well as degenerative spinal problems that develop as we age.   Regular spinal check-ups are a an important method of monitoring the health of our spines and preventing damage that can occur as a result of daily activities like playing sports, exercising, and even sitting at your desk for extended periods of time.

Dr Ferraro has offices conveniently located in Manasquan and Saddle Brook.  Both offices offer comprehensive care to patients of all ages.

 Dr Ferraro is nationally recognized for his extensive work using non-surgical decompression technology along with being certified in Manipulation Under Anesthesia (MUA).

 To contact Dr Ferraro, visit http://drpferraro.com or call 888-652-9974

NJ holiday gift shoppers can shop confidently at Aquamedica, thanks to their price match guarantee.  While Aquamedica is known for having the best prices and best spa deals in town, should consumers find a better spa deal at another Monmouth County spa, Aquamedica will match that offer.

New Jersey’s most romantic spa also announces their 2^nd annual buy-one-get-one free sale.  The pre Thanksgiving event takes place November 20^th from 7-10pm at Aquamedica.  Last year’s event was a huge success, with budget conscious shoppers lining up to save big on spa gift certificates that can be used for anyone on their gift list.  Consumers who purchase a spa gift certificate valued at $120 or more will receive another spa gift certificate of the same value, completely free.  Another important aspect to note is that these dollar gift certificates from Aquamedica never expire.  Hors d’oeuvres and beverages will be served during the shopping event.

Consumers who want to be informed of daily spa specials and additional gift certificate sales can sign up for the Aquamedica mailing list at http://www.aquamedicaspa.com/signup_form.shtml

Gift certificates may also be purchased online.  For more information, please visit http://www.aquamedicaspa.com/

About Aquamedica Salon and Day Spa

Aquamedica Salon and Day Spa is a full service salon and spa for men and women.  Situated on the boardwalk of Pier Village lifestyle center, the spa offers a unique destination-type setting with shopping, dining, entertaining and overnight accommodations available within a short distance.

Aquamedica was named as the ‘Most Romantic Spa’ by NJ Monthly magazine, Best Day Spa in the USA for 2008 by Spavelous.com, and was the recipient of the ‘Reader’s Choice Award’ 2007, 2008 from the Asbury Park Press Newspaper.  Aquamedica was also nominated for the A-List Reader’s Choice Award for 2009 by New Jersey Life Magazine.

Spa Inquiries:

Aquamedica Salon and Spa

Pier Village

16 Laird Street

Long Branch, NJ 07740

732-222-8611

www.aquamedicaspa.com

Press Contact:

Stacey Berlin

The Creative Resource

Stacey@tcr-marketing.com

www.tcr-marketing.com

Holiday gift certificate shopping this year will again be a buyer’s market.  NJ spas will have to compete with local and national chains offering major discounts and incentives to capture the attention of buyers on a budget. 

Last year, Aquamedica Salon and Day Spa in Monmouth County (http://www.aquamedicaspa.com ) catered to shoppers who were looking to save on holiday gifts.  Owner Valentina Chistova, organized several ‘impromptu’ buy-one-get-one free gift certificate sales as well as daily and weekly surprise holiday discount offers.  Savvy shoppers were invited to join the spas mailing list for regular updates and tips on upcoming sale events.   Those who joined saved big on their spa gift certificate purchases.

This year, New Jersey spas are again expected to dole out discounts once unheard of in the spa industry.  Consumers can save as much as 50% off their spa gift certificate purchases this year with a few simple tips:

1. Visit a spa’s website daily to check for events, sales and updates
2. Sign up to receive a spa’s email newsletter which often includes coupons and information about approaching sales
3. Don’t be afraid to ask! Call and ask the spa what their holiday gift certificate sales will be this year, in a competitive environment, many spas should be offering aggressive deals

Spa gifts are one of the top requested gift items by men and women.  A relaxing visit to an area day spa can be a sort of ‘mini vacation’ from the regular stressors of daily life.  In a time when NJ residents face layoffs and pay-cuts, some self-pampering could be just what the doctor ordered. 

Aquamedica Salon and Day Spa is already offering 25% off of holiday gift certificates. Consumers who want to be informed of their daily spa specials and gift certificate sales can sign up for their mailing list at http://www.aquamedicaspa.com/signup_form.shtml

Gift certificates may also be purchased online.

About Aquamedica Salon and Day Spa

Aquamedica Salon and Day Spa is a full service salon and spa for men and women.  Situated on the boardwalk of Pier Village lifestyle center, the spa offers a unique destination-type setting with shopping, dining, entertaining and overnight accommodations available within a short distance.

Aquamedica was named as the ‘Most Romantic Spa’ by NJ Monthly magazine, Best Day Spa in the USA for 2008 by Spavelous.com, and was the recipient of the ‘Reader’s Choice Award’ 2007, 2008 from the Asbury Park Press Newspaper.  Aquamedica was also nominated for the A-List Reader’s Choice Award for 2009 by New Jersey Life Magazine.

For more information, please visit http://www.aquamedicaspa.com/

MTV’s MADE helps transform regular kids into beauty pageant winners, athletes, dancers and more.  The Hip Hop Dance Battle part 2 featured 3 very different NJ high school teenagers who all had one common goal; they wanted to be made into hip hop dancers.  The episode featured a special performance from hip hop star Pitbull and a live dance performance from the three teens at the Count Basie Theater in Red Bank.

The Glen Goldbaum Salon on Red Bank’s west side was asked to perform a makeover on one of the three competing teens, Emily.  The salon provided Emily with makeup, a haircut and color as part of her makeover transformation. 

According to Victoria Marfan of MTV’s MADE, “We choose the Glen Goldbaum salon in Red Bank as the location for Emily Scharen’s makeover on the MADE Hip Hop Dance Battle because we wanted a place that was very chic, upscale and professional.  We were very impressed with the top-notch service that Emily received. In addition, her friends and family were blown away by her transformation. Without Glen Goldbaum and his amazing staff, the show would not have been the same.”

The episode of MADE on MTV featuring Glen Goldbaum 72 aired on October 10^th. 

For more information on the Glen Goldbaum Salon in Red Bank, NJ, visit http://www.gleng72.com .

About Glen Goldbaum:

Glen Goldbaum is a master stylist and a hands-on educator for emerging stylists, with over 25 years experience in Manhattan. He is a former senior stylist and head educator for Vidal Sassoon, and was a member of the Kim Lepine Salon on Madison Avenue in New York. He has also been a leader for hair stylists at Paul Mitchell’s New York Academy.

In the world of email marketing, there are many do’s and many don’ts, I won’t list them all, but here are a few recommendations I would like to make after following the email campaigns of 4 salons/spas.

Do’s:

1)      Hire a professional graphic artist to create you a beautiful, branded template that can be used in all of your email marketing (it’s a onetime fee and well worth it).  I recommend Benzing Technologies.  They are fast, professional and great at what they do.

2)      Send at least 1 email every other week.  Anything less and your campaigns will lose momentum.  You want to keep the content fresh, relevant and exciting to your readers so they look forward to receiving your emails and will actually open them

3)      Include pictures in your email. If you are having a sale on any service or product, show a visually appealing picture, it will drive people to take an action.  You can join istockphoto.com and download professional stock photos for as little as $3 each. 

4)      Change the subject of your email every time you send it, and make it interesting.  Don’t send out every email with the subject of ‘Special sale and savings’.  First of all, this is boring, second of all, the subject is not specific enough to generate reads, and lastly, it gets old.

5)      Offer amazing deals in your email blast.  If you want them to take action, reserve your steepest discounts and sales for announcing in your email blast.  Keep them guessing what type of crazy savings for your email announcements. You want them to look forward to receiving your email and not just delete it when they see it in their inbox.

Don’t:

1)      Don’t over abuse your email marketing.  Sending a few messages each week will turn off your recipients who will eventually send you to their junk folder.  1 per week is probably the maximum amount of times you should reach out to your customers.

2)      Don’t send emails with spelling and grammar mistakes. It makes you look unprofessional and sloppy.  Take the extra time to review for accuracy.

3)      Be careful what you send, you can’t take it back. If you really don’t want to offer 50% off ALL of your services, be careful how you word it. If you only are offering 50% off one particular service, be sure to state it. Once you send it, you have to honor it. You will have an army of madmen outside your door if you take back an offer. 

4)      Don’t send the same thing each week. Again, this gets boring. Been there done that…next.  Readers will stop opening your emails and the next time you really do have something important to say, it won’t get any attention.

These are just a few small pointers….most of this is common sense but many business owners are sometimes too busy to pay attention to the small details.  For professional copywriting services for your email marketing and other ad campaigns, email Stacey@tcr-marketing.com for a price quote.